With virtually everything that we consume now comingpre-packed, the importance of attractive and informative labelling on productscannot be overlooked. Many of us take labels for granted; they provide us withimportant information about the product and many other people rely on the informationpresented to ensure that they don't consume anything that they are allergic to,or for any other nutritional information.
Generally, the purpose of food labels is to
Here at PeterLynn we understand just how important thedesign and information contained on a food label is for both the manufacturer,as well as the consumer. This is exactly why we strive to give a high-qualityreliable service that businesses can depend on, time-after-time. During our 30years of experience in the industry, we have seen technologies and trendschange, but we are always at the forefront of these changes, always willing tohelp businesses to improve the look of their products. So whether you've gotyouror , we are able to print the type of food labelthat you have in mind.
Aside from being able to offer information about yourproduct, how are you going to get it seen in the first place? The food labelwill be the first contact that any customer has with your brand – and firstimpressions are crucial. Once a product has been chosen, it's then all down tothe quality of its contents to open up the customer to the idea of revisitingthe brand in the future. With the biggest brands able to invest in vastmarketing campaigns, smaller brands use their food labels as a tool to advertise with and as a result, muchcreativity is bestowed upon products.
Offering the best (and most cost-effective) way in which tomake your labels attractive is by using digital label printing. Unliketraditional press printing methods (which require the changing of a plate afterevery print job), digital printing saves time and cost in producing labels.
The other benefits of digital printing include:
We can produce high-quality foodpackaging labels that help to create the right image of your product and brand.We have full-colour digital presses that produce superb quality 1200dpi printresults, able to manage multiple sorts with no extra setup costs. We alsoproduce flexographic (ink) labels that can be printed in up to 8 colours on avariety of materials – we can recommend the best, most economical printingprocess for your food labelling project.
Our food labels can be produced for hand or machine application, oreven for you to print additional information on (using direct thermal orthermal transfer printers). If you need any advice on what suitable printers touse, our team are always happy to advise – alternatively, our digital press canbe used to include your variable data (with no extra setup costs).
The materials we use are suitable for the unique constraintsthat many food products face – including items intended to be stored in dampenvironments or in freezers. You can feel confident that we are able to providethe most suitable material of your unique food or beverage label product – wecan supply free samples (and proofs) for testing and approval so you can feelrest assured that you will only be paying for high-quality packaging that willallow your brand to stand out on the shelf.
From catering labels and sandwich labels to last minutepromotional labels, with over 25 years' experience in assisting both small andlarge food manufacturers we are perfectly placed to assist with your specificfood labelling requirement. Why not consider getting in touch with us today tolearn more?
If you require more information on our food labels printing service, please do not hesitate to contact us by giving us a call on01536 400344 or drop us an e-mail at firstname.lastname@example.org